Build-A-Bear Workshop is a bright spot in retail even with tariffs, dwindling mall traffic
A Build-A-Bear Workshop in Herald Square, New York on Sept. 16, 2025. Laya Neelakandan | CNBC For 26-year-old Cammie Craycroft’s friends, the perfect birthday activity this summer was a group trip to Build-A-Bear Workshop. Craycroft said she and her friends grew up going to the retailer, which is known for …