Automakers are getting back into advertising’s biggest arena: NFL

Automakers are getting back into advertising’s biggest arena: NFL

Toyota’s “We Roll Deep Anthem” spot includes fans and NFL stars “setting off on an adrenaline-packed NFL adventure.” Screenshot Automakers are rushing back into advertising during the National Football League season after a slowdown in recent years. Toyota Motor Corporation, Hyundai Motor Company and the Detroit automakers are among those …

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Tesla Cybertruck is in a category of its own for better or worse

Tesla Cybertruck is in a category of its own for better or worse

A Tesla Cybertruck in front of a graffiti mural on Aug. 28, 2024 in Detroit. Michael Wayland / CNBC DETROIT – Spaceship. Dream car. UFO. Dumpster. Cool. Stupid. Phenomenal. Abomination. Those were all words used to describe the Tesla Cybertruck during a 24-hour rental of the vehicle in metropolitan Detroit. …

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